ShadeSEO
Free SEO Check

Find out what's holding your website back in Google rankings

Start with a free SEO score. Then Shade SEO monitors your website automatically — every week. You'll be notified immediately when something threatens your ranking.

Shade SEO analyzes your website across 6 SEO categories with over 100 checkpoints. The initial analysis is free and takes 30 seconds. After that, the tool automatically monitors your website every week and alerts you to issues that could harm your Google ranking. From €19/month, 7-day free trial.

Weekly monitoring, keyword ranking tracking, competitor comparison and instant alerts when something's off.

FreeNo login requiredResults in 30 seconds

For local businesses, online shops, agencies, freelancers, medical practices and law firms — any website that deserves to be on page 1.

Based on Google Search Central & Quality Rater Guidelines (2025)
6 analysis modules with over 100 checkpoints
10 prioritized actions with step-by-step instructions
GDPR compliant — data stored on EU servers (Frankfurt)

Don't just find problems — fix them

Other tools show you what's wrong. Shade SEO shows you exactly how to fix it — step by step, no SEO knowledge needed.

  • Ready-to-use code fixes

    Every recommendation comes with code you can copy and paste directly. No googling, no guesswork.

  • Auto-detects your CMS

    Shade SEO detects whether you use WordPress, Shopify, Wix or another platform — and tailors the fix to your specific system.

  • Time estimate for every fix

    Each recommendation shows how long it takes: 5 minutes, 30 minutes, or whether you need a developer.

  • Quick wins first

    The 3 most impactful fixes are listed at the top. You can often improve your score in under an hour.

  • Track your progress

    Check off completed fixes and watch your progress in real time. Weekly monitoring shows whether your score is improving.

  • Weekly score history

    Watch your score improve week by week. See immediately whether your optimizations are working.

Analyze. Monitor. Improve.

Shade SEO isn't a one-time check — it's your ongoing SEO assistant that keeps an eye on your website.

  • Complete SEO analysis

    Get a detailed analysis across 6 modules with 30+ findings, copy-paste code and CMS-specific instructions right away.

  • Weekly monitoring

    Your site is automatically re-analyzed every week. See how your score develops and get a health report via email.

  • Keyword ranking tracking

    Track up to 20 keywords and see exactly where you rank on Google. Updated weekly with alerts on ranking changes.

  • Backlink monitoring

    See which websites link to you, track your Domain Authority and get alerts when important backlinks are lost or gained.

  • Automatic alerts

    SSL certificate expiring? Site down? Ranking dropped? Shade SEO notifies you immediately — before it costs you rankings.

  • Competitor comparison

    Compare your website monthly with a competitor. See where you're ahead, where you need to catch up and what you can learn.

  • Monthly progress report

    Every month you get a PDF report showing what improved, what's still open and what to tackle next.

Get your SEO monitoring in 3 steps

1

Get your free score

Enter your URL and see your SEO score in 30 seconds — free, no signup required.

2

Start your 7-day free trial

Start the free trial and get your complete analysis with 30+ findings and actionable fixes immediately.

3

Let it monitor automatically

From now on, Shade SEO monitors your website every week. You get health reports, keyword rankings and alerts — all automatic.

What you get

Interactive dashboard, weekly monitoring, keyword tracking and automatic alerts.

77

Overall Score

Good — with room for improvement

Technical
68
On-Page
88
E-E-A-T
78
Schema
85
Bilder
70
KI-Suche
62

Your complete SEO dashboard

Your overall score, all 6 category scores at a glance and a radar chart that instantly shows your strengths and weaknesses. Filter by severity, jump between modules — fully interactive.

Score History

+20 in 8 weeks
W1
W2
W3
W4
W5
W6
W7
W8
Start: 58Current: 78

Watch your score improve week by week

The monitoring dashboard shows your score over time. See immediately if your optimizations are working — and get fresh recommendations every week.

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Ready-made solutions, not just problems

Every recommendation comes with code you can copy and paste directly. Shade SEO auto-detects whether you use WordPress, Shopify or another CMS and gives you the right instructions.

Keyword Rankings

Friseur München
Pos. 7+3
Haarschnitt Preise
Pos. 12-2
Balayage München
Pos. 40

Updated weekly — alerts on changes

Keep your keyword rankings in sight

Track up to 20 keywords and see weekly where you rank on Google. Get instant alerts on ranking drops.

42

Domain Authority

128

Backlinks

+5

New Domains

Top referring domains

wikipedia.org
DA 99
branchenbuch.de
DA 54
blog.partner.de
DA 31

Updated monthly — alerts on changes

Keep your backlinks in sight

See which websites link to you and how your Domain Authority develops. With dofollow/nofollow breakdown, anchor text analysis and automatic alerts on changes.

12 of 34 implemented35%
68
Current
74
Quick Wins
87
All

See your progress in real time

Check off completed fixes and watch your score climb. The score forecast shows you the potential in your website.

SSL certificate expires in 7 days
Ranking for 'Dentist Bremen' dropped by 5 positions
Score increased by 4 points

Know immediately when something's wrong

Automatic email alerts for issues: SSL expiry, site down, ranking drops, score decline. You don't need to check — Shade SEO watches for you.

82

Initial analysis as PDF + monthly progress reports

Download your complete report as a PDF — including a printable checklist. Every month you also get a progress report showing what improved.

View sample report as PDFStart 7-day free trial

Easy to understand — even without SEO knowledge

Shade SEO is built for business owners, not technicians. Here's how we make sure you can implement every step:

Plain language

No jargon. Every finding is explained so you can understand it without prior knowledge.

Instructions for your platform

Whether WordPress, Shopify, Wix or Jimdo — you get instructions tailored to your specific system.

You know how long each fix takes

Every action has a time estimate. You'll see instantly: I can do this in 5 minutes — or I need my web designer for this one.

Start with the quick wins

You don't have to do everything at once. The 3 most important quick fixes are listed at the top — often they're enough for a noticeable improvement.

Fully automatic — no action needed

After setup, Shade SEO monitors your website every week on its own. You get reports and alerts via email — without having to log in.

Who's behind Shade SEO?

BL

Bastian Lipka

Founder & Developer

“I built Shade SEO because I was frustrated: SEO isn't a one-time project — it's an ongoing process. But agencies cost thousands per month and free tools only show you snapshots. Shade SEO monitors your website automatically every week and tells you exactly what to do — for €19 a month instead of €2,000.”

Questions? support@seoshade.com

How Shade SEO compares

What you get with Shade SEO — and what other options offer.

Checkpoints

Free

5-10

Shade SEO

100+

Agency

80-120

Initial analysis

Free

Superficial

Shade SEO

6 modules, 30+ findings

Agency

Custom

Weekly monitoring

Free

No

Shade SEO

Yes

Agency

Manual, monthly

Keyword tracking

Free

Limited

Shade SEO

20 keywords, weekly

Agency

Yes

Backlink monitoring

Free

No

Shade SEO

Yes, monthly with DA tracking

Agency

Yes

Automatic alerts

Free

No

Shade SEO

Yes

Agency

Partial

Competitor comparison

Free

No

Shade SEO

Yes

Agency

Yes

Copy-paste code

Free

No

Shade SEO

Yes

Agency

No

CMS-specific

Free

No

Shade SEO

Yes

Agency

Yes

Cost

Free

€0

Shade SEO

€19/month

Agency

€500–2,000/month

Simple, transparent pricing

Start with a free SEO score and try the full package free for 7 days

Monthly

€19/month
  • Immediate full SEO analysis (6 modules, PDF report)
  • Weekly automated monitoring with health report
  • Track 20 keyword rankings with change alerts
  • Monthly backlink analysis with Domain Authority and referring domains
  • Automatic alerts for issues (SSL, score drop, ranking drop)
  • Monthly competitor comparison
  • Monthly GEO/AI search monitoring
  • Copy-paste code for every recommendation
  • CMS-specific instructions (WordPress, Shopify, etc.)
  • Monthly PDF progress report
Start 7-day free trial
Save 2 months

Yearly

€190/year€228
  • Immediate full SEO analysis (6 modules, PDF report)
  • Weekly automated monitoring with health report
  • Track 20 keyword rankings with change alerts
  • Monthly backlink analysis with Domain Authority and referring domains
  • Automatic alerts for issues (SSL, score drop, ranking drop)
  • Monthly competitor comparison
  • Monthly GEO/AI search monitoring
  • Copy-paste code for every recommendation
  • CMS-specific instructions (WordPress, Shopify, etc.)
  • Monthly PDF progress report
Start 7-day free trial
7-day free trial — cancel anytimeSecure payment via StripeVisa · Mastercard · SEPA · Apple PayGDPR compliant — EU servers

What our customers say

I finally don't have to manually check if everything's fine with my site. The weekly reports and alerts take care of it completely.

Markus W.

Owner, Web Design Agency

For €19 a month I get a quality that would have cost me at least €400 at an agency.

Sandra K.

Online Shop Owner

After implementing the top 3 recommendations, my organic traffic doubled in 6 weeks.

Thomas M.

Freelancer & Blogger

Frequently Asked Questions

Shade SEO analyzes your website across 6 categories: Technical SEO (load speed, mobile, HTTPS), On-Page SEO (title tags, headings, meta descriptions), content quality (E-E-A-T), Schema Markup (structured data), image optimization and AI search readiness (GEO). You get a score and specific improvement suggestions for each category.

Absolutely. Shade SEO is built specifically for non-technical users. Every recommendation is explained in plain language with concrete step-by-step instructions. You even get ready-made code snippets you just copy and paste. And every action shows how long it takes and whether you can do it yourself or need a web developer.

Most of them, yes. Shade SEO automatically detects your platform (WordPress, Shopify, Wix, etc.) and gives you instructions tailored to your system. Many fixes take just 5-15 minutes. More technical changes like server configurations are clearly marked — you can simply forward the report to your web developer.

Shade SEO costs €19/month with a 7-day free trial. Your first complete analysis is included immediately after signup. With an annual plan, you save 2 months: €190 instead of €228. Cancel anytime.

After the trial, your subscription continues automatically (€19/month or €190/year, depending on your plan). You can cancel anytime before — no charges will be made and you keep access until the end of the trial period.

Every week, Shade SEO automatically crawls your website and re-checks it across all 6 categories. You get a health report via email with your current score, score trend, new issues and resolved issues. Your keyword rankings are also updated weekly.

Shade SEO automatically analyzes which websites link to yours every month. You see your Domain Authority (a measure of how Google rates your site), the number of referring domains, which anchor texts are used and whether links are dofollow or nofollow. For significant changes — like losing several backlinks or gaining new ones from strong sites — you get an automatic alert.

Yes, anytime. No phone call needed, no notice period. Just cancel in the dashboard under Settings. You keep access until the end of your current billing period.

Your analyses and reports remain available in your account for 30 days after cancellation. PDF reports you've downloaded are yours to keep permanently.

No. Results are written in plain language and recommendations are designed so that even SEO beginners can implement them. For technical actions, we explain exactly what needs to be done.

You can pay with credit card (Visa, Mastercard, American Express), Apple Pay, Google Pay or SEPA direct debit. Payments are processed securely via Stripe.

Yes! The basic score with 3 tips is completely free with no signup required. For the full analysis with 30+ findings, weekly monitoring and keyword tracking, start the 7-day free trial.

Your website is automatically re-analyzed every week. You can also start a manual analysis at any time.

Ready to improve your SEO?

Start your first analysis now and get a complete report in under 5 minutes.

Start 7-day free trialTry the free score first

7-day free trial. Your first complete analysis is included immediately. Cancel anytime.